Brand identity for Electronic Devices

Developed with the target market’s, mainly in the European market’s, taste in mind, DATTZ’s logo type highlights the brand image of technology for people and harmony between heart and head, by adding curves to the modern and sophisticated basis geometry according to the product’s shape and character. The balanced contrast between the simplicity and variety was struck by harmonious usage of the curves on the plain, reserved overall design, which also emphasizes the modern look.